/dəbəl/ /e/ /mægəzin/ • proper noun
Aa Magazine is a digital blueprint for self-discovery. Founded in Amsterdam, it is a youth-led media platform spotlighting emerging culture, creativity, and community. We provide eye-level coverage of identity, nightlife, art, and fashion, with content that is bold, authentic, and built to resonate with the next generation.Want to be featured in our weekly PSA that spotlights what is happening in Amsterdam day and night?
Whether you are opening an exhibition, hosting a screening, throwing a party, or organising any other kind of event, we want to hear about it.
Submit your event here
Work with us
Aa’s latest projects blur the line between media and experience. From brand activations to sold-out parties, we cook up concepts that resonate online and IRL.Think of it as culture with an aftertaste: you’ll feel it long after the night ends.
Wanna plot something together? Slide into 💌 hi@doubleamagazine.com
Amsterdam’s most exciting omakase is sippable and highly caffeinated!
Nestled in the heart of Jordaan, wine-import turned coffee shop A Sense of Place is re-imagining omakase with ‘Beyond’: a multiple course coffee tasting menu crafted by master barista Lucas Hernandez. Aa investigates.
News
LA band julie takes their world beyond music with GR10K
Sister Nancy x Order Territory roll their sound at Skatecafe!
Zalando knows how to mirror our “Inner Voices”
Trade the afterparty for the after-workout; ADE x Basic-Fit
Pure black, waxy leather, and zero interest in being subtle: Dr. Martens x Rick Owens is back
Ulrich Seidl on life, love, and death at Eye Filmmuseum
(Life)Style
(Life)Style is Aa’s guide to how we live, move, and express ourselves. From insider city guides and global explorations to event coverage, fashion, and curated picks, it’s where everyday rituals meet larger stories. Think of it as Aa’s way of mapping the rhythms, tastes, and trends that shape life both in Amsterdam and beyond.
Culture
Culture is Aa’s lens on the shifting landscapes of art, media, identity, and subcultures. From underground movements to institutional spotlights, we trace how culture is created, contested, and lived: documenting both the moments that define our generation and the nuances that shape everyday life.
As a cultural magazine, Aa blends editorial storytelling with real-life experiences. Our content spans Amsterdam nightlife recaps, fashion features, art reviews, music coverage, political commentary, and insider guides. We spotlight subcultures, creative talent, and youth movements shaping the city and connect them with a wider global audience.
Beyond digital media, Aa Magazine produces events, parties, and brand collaborations with partners across fashion, art, and lifestyle. From scrapbooking workshops and community dinners to festivals and flagship store openings, our events capture the energy of youth culture in Amsterdam and beyond. Each activation is paired with editorial coverage, social content, and shareable cultural commentary, extending the experience online.
Aa is where Amsterdam youth culture meets global perspective: a magazine, media platform, and creative community rolled into one. Whether you’re searching for Amsterdam city guides, fashion trends, art exhibitions, music events, or cultural critique, Aa Magazine curates the stories, places, and people defining what matters now.
Independent, curious, and community-driven, Aa is the Amsterdam magazine for the next generation, rooted in fashion, art, music, nightlife, and identity.