To celebrate the launch of the Creeper silhouette, we transformed Dr. Martens’ Amsterdam HQ into a space for collective reset. Guests were invited to a scrapbooking workshop where each received a custom book and materials, with prompts designed to encourage letting go and starting fresh. Local talents Baby Reni and Daniel Smedeman added their creative touch to the afternoon, while Sebonsa hosted a wine bar that set the tone for conversation and flow. The workshop blurred DIY culture with fashion heritage, functioning as both a community activation and a creative ritual. Through a full media rollout, we extended the spirit of the event beyond the room, spotlighting the collaboration and the Creeper silhouette to a wider audience.
EVENT PRODUCTION & PR
– Concept development + creative direction
– Guestlist creation and management
– Event hosting + programming
– Décor and prompts design
– Content creation + media rollout
MEDIA COVERAGE